辽宁体彩网

今后位置: 首页 - 消息中间 - 媒体聚焦

【国资委】央企一把手谈品牌之二十:关爱性命 庇护安康 周全投身安康中国扶植巨大奇迹

宣布时候:2020-11-19 来历: 浏览次数:591

ZHUANZIGUOZIWEI:http://www.sasac.gov.cn/n4470048/n13461446/n14717310/n14807629/c15945771/content.html

中国医药团体无限公司党委布告、董事长 刘敬桢

       GUOMINANKANGSHIMINZUXINGSHENGHEGUODUQIANGSHENGDESHOUYAOBIAOJI。XIJINPINGZONGBUGAOZHICHU,YAOBAGUOMINANKANGFANGZAIYOUXIANCHENGZHANGDEJIMOUWEIZHI,YIQIANJINANKANGHUKOU、YOUHUAANKANGBANSHI、WANMEIANKANGBAOZHENG、FUZHIANKANGQINGKUANG、CHENGZHANGANKANGCAICHANWEIZHONGDIAN,JIASUBIANCEANKANGZHONGGUOFUZHI,JINLIQUANFANGWEI、QUANZHOUQIBAOZHENGGUOMINANKANG。DANGDESHIJIUDAZUOCHULESHIXINGANKANGZHONGGUOJIMOUDEYANZHONGJUEYIDASUANANPAI,CHONGSHIBIAOXIANLEDANGZHONGJIAN、GUOWUYUANDUIYANHUGUOMINANKANGDEGUODUANJUEJI,CHONGSHIZHANGXIANLEYIGUOMINWEIZHONGJIANDECHENGZHANGLINIAN。

       GUOYAOTUANTISHIDUYIYIJIAYIXINGMINGANKANGCAICHANWEIZHUYEDEZHONGJIANQIYE,YESHIDUYIYIJIAJINRUTIANXIA500QIANGDEZHONGGUOYIYAOQIYE。GUOYAOTUANTIDECHUXINHESHIMINGSHIYIZHIYIGUOMINANKANGWEIZHONGJIAN,BUSHIZHIZUGUOMINDAZHONGDUIXINGMINGANKANGDEKUAJIAODENGHOU;YIZHIANSHENGUODUHESHEHUICHENGZHANGXUYAO,SHICHENZHONGHOUSHIXINGYIYAOYANGQIDEYIWUHEDANREN,ZHOUQUANTOUSHENANKANGZHONGGUOFUZHIDEJUDAQIJIDANGZHONG。GUOYAOTUANTIPINPAIDE“ROU”,BIAOXIANZAIPINPAIWENMINGYUPINPAICHUANBUSHANG。CHENGXI“GUANAIXINGMING,BIHUANKANG”DEPINPAILINIAN,GUOYAOTUANTIPINPAIJIDIAOFUYOURENDAODEWENDUYUGANQING。GUOYAOTUANTIPINPAIDE“GANG”,BIAOXIANZAIPINPAIBANLIYUPINPAIYANHUSHANG。PINPAIYAOXIANGHUODEZHANGZUDECHENGZHANG,BIXUZAINEIBUDALAOGUIZHIDEDIZI,ZAINEIBUZHULAOFALINGDEYANHU。

       励精图治 传承良好品牌基因

       GUOYAOTUANTIYI“GUANAIXINGMING、BIHUANKANG”WEIQIYEJIAODIANLINIAN,ZHUDONGSHIXINGYANGQIDESHEHUIYIWU,CHIJIUCHENGDANGZHEGUODUQIANGXIANJIUZAIYAOPIN、SHENGWUCHENGPIN、ZHONGYAO、YILIAODONGXIDEZHONGJIANCHUXUHEYINGJITIAOSUO、GONGJISHIMING,WEIBAOZHENGGUOMINDEXINGMINGNINGJINGYUSHEHUIBUBIANCHANYANGLESHOUYAOGANHUA。ZAIXINGUANFEIYANYIQINGBAOFAHOU,GUOYAOTUANTIBAGUOMINDAZHONGXINGMINGNINGJINGHESHENCAIANKANGFANGZAIDIYIMING,CHONGSHICHANYANGGEJIDANGGOUZAOSHANGFENG,QUANYUANDONGYUAN、QUANXIANHAIJI、QUANYUZUOZHAN、JINLIYIFU,YIZHANSHIZHUANGTAIZUOHAOYIYONGWUZHIYINGJITIAOSUO、YAOPINYIMIAOYANFAGONGGUAN、YINGJICHUCHAN、YILIAOJIUZHIHEFANGYIBAOZHENGDENGGEXIANGSHIMING;ZAIYIQINGZAOQIZUIGUANTOUDE40DUOTIANLI,JIANGFUWUZHIXIQUE、JIAOTONGYUNSHUBUCHANGDENGZHONGZHONGJIANKU,LEIJIXIANGHUBEIDIYUFAWANGGEZHONGFANGHUWUZHIYU4717WANJIAN,BINGCHENGDANGLEHUBEIQUANSHENG70%YISHANGYINGJIWUZHITUIXIAOPEISONGSHIMING;GONGWANCHENGZHONGJIANCHUXUDIAOYUNSHIMING1196BI、1680DUOWANJIAN,BINGLEIJIXIANGTIANXIAGONGJIGEZHONGFANGHUFU2293WANTAO、KOUZHAO5YIZHI、SHOUSHUFU207WANTAO、GEZHONGYAOPIN3.8YIHE,WEIGUODUANDAYINGYIQINGFANGKONGDEGUOMINZHANYI、QUANTIZHAN、ZUJIZHANJINXIANLEGUOYAOQILI。TONGSHI,GUOYAOTUANTIZHUDONGHUYINGGOUJIANRENLEIWEISHENGANKANGPEIHETIDEHAOLING,ZAIHUANQIUXINGUANYIQINGCANNVESHUZHANSHI,GENJUGUODUDETONGYIANPAI,CHONGSHICHANYANGGUOJIYILIAOWUZHIZENGYUANHECHUKOUZHUQUDAOGANHUA,TONGXIAODADAN、PINBOFENZHAN,LEIJIXIANG130YUGEGUODUGONGJIFANGYIWUZHI30YIJIAN,BINGZHUDONGXIANGWAISHURUKANGYIJINGLI,WEIBENDIYIQINGFANGKONGSHIMINGDAIQULEDANYUANHEQILI。ZAIEGUADUOERKANGZHENJIUZAI、MIANDIANJIAXINGH1N1LIUGANYIQINGFANGKONGZHONG,GUOYAOTUANTIJUNCHAOZHUOWANCHENGLEGUOJIYILIAOWUZHIGAOJIZENGYUANSHIMING。GUOYAOTUANTIYANFACHUCHANDEYIMIAOCHUKOUDAOYINDU、HANGUO、TAIGUO、NIBOER、SILILANKADENGGUO,WEIBENDIGONGJIADEANKANGZUOCHULEZHUDONGJINXIAN。SHUSHINIANDESHENGENGYUKUSHOU,JIDAIRENDECHUANGYEYUCHENGZHANG,GUOYAOTUANTIWEIBAOZHENGGONGJIADEXINGMINGANKANGBUXIEJINLI,PUXIELE“WEILELIUSHIYIGEJIECENGXIONGDI”、KANGZHENKANGHONGJIUZAI、LIANTIAOYUEXINZHUANXINHAIJISARSHEXINGUANYIQINGDEDONGRENPIANZHANG。

       品牌理念的释义

       ANKANGZHIYUXINGMING,RUGUANGXIANZHIYUTAIYANG。JUBEIANKANG,XINGMINGCAISHENGSHENGBUSHI,CANBAOGUANGHUI。HUKOUYINANKANGERKUAJIAO,XINGMINGYINANKANGERCHAOZHUO。

       GUANAIXINGMING,BIHUANKANG,SHIGUOYAOTUANTIGAOSHANGDESHIMING。

       GUANAIXINGMING,BIHUANKANG,SHIGUOYAOTUANTIBUBIANDEXINYU。

       GUOYAOTUANTIYONGBULVSHIXINGXINYU,YONGQILIDUIXIANXUNUO。YIKAOCAICHANCHANQUN、BANSHIMAOYI、KEYANSHEXIANGQILIHEGUOJIWAIDEYINGXIAOSHOUJI,BAGUANAIYUBIHUSABIANRENSHI。GUOYAOTUANTINULIYUZHOUQUANJINSHENGQIYEBENZHI,ZAICHENGZHANGZHONGBUSHICHAOCHUZIWO,XIANGZHECHENGLICHAOZHUODEJUBEIHUANQIUXIEZUOLIDETIANXIAYILIUQIYEDEFANGZHENMAIJIN。

       GUANAIXINGMING,BIHUANKANG,SHIGUOYAOTUANTIBUXIEDEXUNQIU。

       GUANAIXINGMING,BIHUANKANG,GUOYAOTUANTIYONGJIUZAININSHENBIAN。

       品牌标识的释义

       CHENGHAO:XINGMINGZHIXIN

       SHIYI:SHANGSHANRUOSHUI,DAAIWUJIANG

       LogoQUYONGHANZI“SHAN”DESHANGBANJUBU,JIANHUAXIANGGOUCHENGYONGDONGDESHUILIANYI,JIYIGUOYAOTUANTIRUSHUIBANDEJINHUAIXIONGJINYUJINGDI,ZEBEIWANWU、LIRANGRONGNA;Logo+ZHONGYINGWENZUHE,QUANTICHENG“SHAN”ZIGUIHUA,QUYI“SHANGSHANRUOSHUI”。LVSE、LANSE、HULANSEXIANGHUNPEI,JIANGLVDI、LANTIAN、DAHAIWUJIRONGHUI,JIYIGUOYAOTUANTISHANGMAO、KEYAN、CAICHANSANDATIXIXIETONGGONGRONG;LUOXUANSHIXIANGSHANGCHENGZHANGDEBIAOJIZOUSHI,HAOXIANGXINGMINGTIZHONGDEJIYINDNA,TUXIANXINGYESHUXINGYUJIANGLAIDECHENGZHANGYUANJING;QUANTISHEXIANGXIANXIANXINXING,TAYIWEIYIKEJIGUANAI、YIWU、LIYIYUFENXIANGDEXINGMINGZHIXIN,CHENGZAIZHEWUJIANGDAAI。PINPAIBIAOSHICHONGSHIBIAOXIANLEGUOYAOTUANTIPINPAI“GUANAI、YIWU、LIYI、TONGXIANG”DEJIAODIANDAIJIAGUAN。

       SIGEDUIPINPAIDEJIESHI

       SIGESHITUANTIPINPAIDAIJIACHUANBUDESHOUYAOQINGSHI,ZAIHONGYANGWENMING、NINGJIGONGMING、GULISHIQIDENGFANGMIANYOUZHEGUAIYIGANHUAHESHOUYAODAIJIA。GUOYAOTUANTIDESIGE《GUANAIXINGMING》YOUCHENNIANZUZUOCI、YINQINGZUOQU,YOUWENMINGOUGEJIAZHANGYEYANCHANG。ZAIQIYEWENMINGGOUDANG、XINYUANGONGRUZHIDENGZHENGSHICHANGSUOCHANGXIANGSIGE,JUBEILIZHIXIAOYING,ZENGTIANLEYUANGONGDEDIANLIGANYUGUISHUGAN。

       计谋引领 拟定实行品牌计谋

       PINPAIDIZAODAIJIA,JIASUPINPAICHENGZHANGSHIBIANCEGUOYAOTUANTIGAOPINDECHENGZHANGDESHUTUTONGGUI。CHENGLIYUGUOJIYILIUQIYEXIANGHUNPEIDEPINPAICHENGZHANGJIMOU,SHIGUOYAOTUANTIQUANTICHENGZHANGJIMOUDESHOUYAOGOUCHENGJUBU,SHISHIXING“ZOUJINLAI”JIMOUDESHOUYAOSHOUWAN。

       国药团体品牌计谋的指点思惟

       YIXIJINPINGXINSHIQIZHONGGUOTEDIANSHEHUIZHUYISIWEIWEIZHIYIN,YI“ANKANGZHONGGUO2035JIMOU”WEIZUNSHOU,YIQIANJINGUOMINANKANGCHENGDUWEIJIAODIAN,BINGCHI“GUANAIXINGMING、BIHUANKANG”DEQIYEJIAODIANLINIAN,YIGUOYAOTUANTI“SILIANGBAZHU、BAIQIANGWANYI”JIMOUFANGZHENWEIDONGSHENDIAN,YIPINDEWEIJISHI,YIPINPAIWEICHULIDIAN,ZUOQIANGZUOYOUZUODAGUOYAOTUANTIYIYAODAANKANGQUANCAICHANLIAN。

       国药团体品牌计谋成长方针

       YIGUOYAOTUANTIMUPINPAI(BAOLUOJIAODIANTUXING、“GUOYAOTUANTI”“SINOPHARM”JITUXINGBIMOZUHE)JIAODIANDAIJIAWEIGUANXIA,YIZHIZUGUOMINDAZHONGDUOTIAOLIDUOYUANHUAANKANGXUYAOWEIJIREN,JIANGGUOYAOTUANTIDAGOUCHENGZHIDILIANGHAO、PINPAICHAOZHUO、BAIXINGHUANYING、ZHONGGUODIYIDEYIYAODAANKANGQIYE。

       GUOYAOTUANTIZIPINPAIJIANGMUPINPAIJIAODIANDAIJIAZAIGECAICHAN、GEDIYUDENGXIFENFANCHOUJIAYIYANZHANG,YIZHIWEIBEN,YICHENGWEIGEN,WANCHENGCHABIEHUAPINPAISHANGFENG,PEIYANGCHUYIPIPINDELIANGHAO、DINGWEIQINGCHU、SHICHANGXIANGXINDEZIPINPAI。

       聚焦主业 晋升焦点品牌上风

       ZUOWEIGUOWUYUANGUOZIWEIJIANJIEBANLIDEDAXINGYIYAOANKANGCAICHANTUANTI,GUOYAOTUANTIGOUJIANLEJIYANFA、CAICHANZHIZUO、WULIUFENXIAO、PIFALIANSUO、YILIAOANKANG、GONGCHENGSHOUYI、ZHUANYEHUIZHAN、GUOJIYUNYING、JINRONGTOUZIDENGWEIYITIDEDAANKANGQUANCAICHANLIAN,QIXIA1600DUOJIAZIGONGSIHEGUOYAOKONGGU、GUOYAOGUFEN、GUOYAOFENQI、TIANTANSHENGWU、GUDAIZHIYAO、ZHONGGUOZHONGYAO、TAIJITUANTI7JIASHANGSHIGONGSI,YUANGONGZONGRENSHU16WANDUOREN。

       对峙知行合一 构建国药品牌怪异代价

       ZHIXINGHEYISHIGUOYAOTUANTIPINPAIJIMOUDEDISE。CONGQUANCAICHANLIANDONGSHEN,BUSHIZUOQIANGZUOYOUZUODAYIYAOANKANGZHUYE,JISHIGUOYAOTUANTIPINPAIJINGLIDENEIHANXUNQIU,YESHICHENGJIGUOYAOTUANTIPINPAIDAIJIADEDIZIQILI。DUONIANLAI,GUOYAOTUANTITUODANGCHENGZHANG。2010-2019NIAN,GUOYAOTUANTITINGYEZHICHU、ZICHANZONGENIANFUHEZENGTIANLVBIELIDAODA21.71%HE21.87%。2019NIAN,GUOYAOTUANTITINGYEZHICHUJIN5000YIYUAN,WEILIETIANXIA500QIANGQIYEBANGDANDI145WEI,YINGXIANGLIBUSHIJINSHENG。ZAITIANXIA500QIANGYIYAOQIYEBANGDANZHONGWEILIEQIAN5WEI。GUOYAOTUANTIFANWEI、XIAOYIHEZONGHEQILIYANXUDUIZHIZHONGGUOHEYAZHOUYIYAOXINGYEQIANGXIANWEIZHI,YANXUQINIANDUBEIGUOWUYUANGUOZIWEIPINGWEI“ZHONGJIANQIYEDANRENRENYUNTINGSHIJICHAHEAJIQIYE”。GUOYAOTUANTIRUWEIZHONGJIANDIANSHITAI“2019ZHONGGUOPINPAIQIANGGUOSHENGDIANDIANFAN100PINPAI”,ZAI《GUOMINRIBAO》“ZHONGGUOPINPAICHENGZHANG(QIYE)ZHISHUBANGDAN”ZHONGWEILIEYIYAOLEIQIYEDIYIMING。ZAIGUOJIQUANSHIJUZIPINPAIDAIJIAZHENGXUNGONGSIBrand FinanceXUANBUDE2020NIANHUANQIUPINPAIDAIJIAYIYAOQIYE25QIANGPAIMINGZHONG,RONGYINGYAZHOUDIYI。

       GUOYAOTUANTIFUZHILELONGGAITIANXIADEYAOPIN、YILIAODONGXIWULIUYUFENXIAOPEISONGSHOUJIHEGUOJIQIANJINQIANBEICHENGDUDEWULIUZHONGJIAN,CIZHONGBAOLUO5GEGUANJIANWULIUZHONGJIAN、40YUGESHENGJIWULIUZHONGJIAN、460DUOJIADIJISHIWULIUZHONGJIAN、DIJISHIWULIUWANGDIAN,GOUJIANLE“CONGMINGYIYAOBANSHISHENGTAITIXI”,KUAYUE23WANJIAKEHUXIANGYONGDAOGUOYAOTUANTIDEYOULIANGBANSHI,SHIQIANGXIANDEYIYAOANKANGBANSHIGONGJISHANG。

       GUOYAOTUANTIJUBEIGUOJIQIANGXIANDELIYONGXINGYIYAOZUANYANJIGOUHEGONGCHENGSHEXIANGYUAN,HEBAOLUOZHONGGUOGONGCHENGYUANYUANSHI2MING、XIANGYONGGUOWUYUANDANGJUCHUGEBUZHUZHUANJIA230MING、GUODUXINYAOPINGSHENZHUANJIAJINBAIMING,BINGJUBEI15GEGUODUJIYANFAJIGOUHE59GESHENGBUJIQIYESHOUYIZHONGJIAN、10000DUOMINGKEYANZHIYUANDEZHUANJIATUANDUI,QIEHUODELEFENGFUDELIYIGONGXIAO。TINGZHI2020NIAN6YUE,GUOYAOTUANTILEIJIHUODEYAOPINCHUCHANPIJIAN3270YUJIAN,SHOUQUANZHUANLI(BAOLUOFAXIANZHUANLI)2470YUJIAN,JIN70XIANGGUODUSHOUYIFAXIANJIANGHEGUODUMIXINSHOUYIQIANJINJIANG,ZHANGGUANHEDAOCHANGNIDINGGUODUJISHOUYIGUIFAN640YUXIANG。CIZHONG,JUBEIWANZHENGZILICHANGSHICHANQUANDEGUODUYILEIXINYAOCHANGDAOBINGDU71XINGMIEHUOYIMIAO(EV71MIEHUOYIMIAO)DEYANFACHUCHAN,YOUYONGXIAJIANGLEWOGUOERTONGBOZHONGKOUBINGDEBINGFALV。Sabin ZHUJISUIHUIZHIYANMIEHUOYIMIAO(sIPV)DEYANFASHANGSHI,QUEBAOLEWOGUOJISUIHUIZHIYANMIANYIDASUANJIMOUDESHIXING。

       GUOYAOTUANTICHENGLILESHENGWUZHIYAO、MAZUIJINGLIYAOPIN、KANGZHANRANYAO、KANGZHONGLIUYAO、XINNAOXUEGUANYONGYAO、HUXITIXIYONGYAODENGCHUCHANJIDIHEYAOCAIJIDI,HEJINGYOUJINCHENGMEIGUOFDA、OUMENGRENZHENG,WHOYURENZHENGDEHESHIGUOJIGUIFANDECHUCHANXIAN。CIZHONG,SHENGWUYIYAOYANFACHUCHANQIYE,KECHUCHANZHONGGUOFADINGDEYIQIEMIANYIDASUANYIMIAOZHONGLEI,CHENGDANGLE80%YISHANGDEGUODUMIANYIDASUANYONGYIMIAODECHUCHANSHIMING,YESHIHUANQIUPAIMINGDILIUDEYIMIAOGONGJISHANG。

       GUOYAOTUANTIDAZAOLEYITIAOBAOLUOZHONGYAOSHIZHI、KEYAN、CHUCHAN、FAMAIDEWANZHENGZHONGYAODAANKANGQUANCAICHANLIAN,JUBEI1300DUOGECHENGYAOPINGUI,8GEZHONGHUALAOZIHAOPINPAIHE5GEFEIWUZHIWENMINGYICHAN,ZHUDONGCHUANCHENGCHUANTONGXIYIYAOWENMINGJINGSUI。

       GUOYAOTUANTIPEIYANGLEZHONGGUOGUOJIYILIAODONGXIBOLANHUIDENG30DUOGEZHANHUIPINPAI,LONGGAIQUANSHURENLEIANKANGCAICHANLIAN,BINGCONGANKANGYANZHANGZHIJIAODAO、BANLAN、XINGYUNDENGCAICHANJIGEXIFENFANCHOU,DAZAOHUIZHAN、ZIXUNJISHUZIHUABANSHIZHANLANPINGTAI,DONGYUANLEQUANSHUYIYAOXINGYEJIXIANGGANXINGYEDECHENGZHANG。

       GUOYAOTUANTISHENGLIMOSUO“DAANKANGGUANDIANDIAN”DEXINXINGXINGSHI,ZUJIANLEBAOLUO“GUOZHIYAOFANG”“GUODAYAOFANG”“JINXIANGDAYAOFANG”“LERENTANG”“SHENGDESHENG”“TIANYITANG”“NINGDETANG”“TONGJUNGE”DENGPINPAIZAINEIDE10000DUOJIAPIFALIANSUOYAODIAN;CHENGLILEYILIAOBANSHISHOUJI,GOUCHENGHENAN、HUBEI、LIAONINGDENGDUOGEDIYUYILIAOJIQUN,JUBEI129JIAYILIAOJIGOU,YIHUZHIYUANJIN2WANREN,ZONGCHUANGWEISHUCHAO1.6WANZHANG,GOUCHENGLEZONGHEXINGBINGYUANYUKOUQIANG、FUYOU、YIXUEMEIRONG、KANGYANG、XUEYEWURANZHONGJIANDENGTEDIANZHUANKEYILIAOJIGOUPEIHECHENGZHANGDEPINGMIANZHENLIAOKUANSHI,RANGGENGDUORENXIANGYONGDAOBIANLIDEYILIAOANKANGBANSHI。

       2020NIAN,ZAIKANGJIXINGUANFEIYANYIQINGZHONG,GUOYAOTUANTICHUCHANDE22ZHONGHUXIDAOJIANCESHIJIHEZAIDIYISHIHOUJIECHULEYIZHIBINGDU,CHENGWEIZHONGJIUJIANDINGBENCIFEIYANYIQINGXIXINXINGGUANZHUANGBINGDUZHANRANDE“ZHINANZHEN”;QIANGXIANSHENGLIYANZHICHUXINXINGGUANZHUANGBINGDUHESUANFENZIJIANCESHIJIHE,SHOUPIJINGYOUJINCHENGGUODUYAOJIANJURENZHENG,BINGJINGYOUJINCHENGOUMENGCERENZHENG,SHIBINGHUANSHAICHA、BINGDUJIANCEFENSHOUDE“TANZHAODENG”;QIANGXIANTICHU“YONGXINGUANBINGYUZHEDEXUEJIANGYIZHIWEICHENEREN”YIZHIDASUAN,HUODEZHONGJIANYINGDAYIQINGSHIMINGDAILINGXIAOZUBIDINGHEGUOWUYUANLIANFANGLIANKONGJIZHIBAOJULIYONG,BEIGUIRUGUODUWEIJIANWEI《XINXINGGUANZHUANGBINGDUFEIYANZHENLIAODASUAN》,BEIGUOWUYUANDAILINGTONGDAOCHENGWEIYIQINGFANGKONGJIUZHIZHONGZHENG、WEIZHONGHUANZHEDE“YACANGSHI”;JINLUOMIGUDIYANFAMIEHUOYIMIAO,YANFAJINDUCHUYUGUOJIQIANGXIANCHENGDU,JINHOUXINGUANMIEHUOYIMIAOYANFAYIJINRUIIIQILINCHUANGCHANGSHI,HUODENINGJINGXINGHEYANHULISHUJUJINHOU,YIMIAOJINGSHENPINGHUOPIBIANKESHANGSHI,CHENGWEIKANGJIYIQINGJUESHENGJUEDOUDE“SHASHOUJIAN”;YUZHONGGUOXIYIMIXINYUANXIEZUOZHANKAIDEHUASHIBAIDUKELISHIGUOJISHOUGEHUOPIJINRULINCHUANGCHANGSHIYIZHIXINGUANFEIYANDEZHONGYAOXINYAO,JUBEIWANZHENGZILICHANGSHICHANQUAN,YIHUODEALIANQIUSHANGSHIDAZHEN,YONGYUXINGUANFEIYANQINGZHENGDEYIZHI;SHOUTUOCHUCHANZHONGYAOPEIFANGKELIPEIZHITOUJIEQUWENKELI(“FEIYAN1HAOFANG”),YONGYUGUANGDONG30JIADINGDIANJIUZHIBINGYUANLIYONG,ZAILINCHUANGYIZHIXINGUANFEIYAN(QINGZHENG)HUANZHEZHONGYOUYONGLVDAODA94.21%。ZAIZHEIYIYANZHONGTUFADAZHONGWEISHENGSHIWUYANQIAN,GUOYAOTUANTIQIASHIYIGUAIYIDEGUOYAOCONGMING、GUOYAOJINGLI、GUOYAODAIJIAHEGUOYAOQILI,BODELESHIWUQIANLIDEGAODUZANMEIPINGGU,WANCHENGLEGUOYAOTUANTIPINPAIDAIJIADEHANQINGXINGBENTENG。

       阐扬财产上风 打造央企义务品牌

       阐扬行业带领感化 塑造品牌影响力

       YINWEIHANQINGYUANYOU,WOGUOYIYAOQIYECUNZAIFANWEIXIAO、SHUMUDUO、CHENGDUZHENGQIBUQIDENGTIMU,ZHANGAILEXINGYEDECHENGZHANG。JINGYOUJINCHENGBIANCEJIAZAYIQIEZHIDINGXIN,GUOYAOTUANTIDEYIYONGJIAOSHAODEGUOYOUBENQIANJIN,DONGYUANLESHANGQIANYIDESHEHUIBENQIAN,MINGXIANSUOXIAOLEGUOYOUBENQIANGONGXIAO,BINGZAIGUOYOUZICHANBAOZHIZENGZHIDETONGSHI,DONGYUANLESHEHUIBENQIANDECHENGZHANG,ZENGJINLEXINGYEDEZHENGHEHEGUIHUADIAOJI,YIYAOXINGYEQUANTICHENGDUYOUSUOQIANJIN。

       ZHENDUIWOGUOYIYAOXINGYEMANMANZOUCHU“XIAO、SAN、DUO、DI”DEZHUANGTAI,GUOYAOTUANTIJINGYOUJINCHENGJIAZAYIQIEZHIHEBENQIANYUNYING,BUSHIZHENGHEXINGYEBENQIAN,YUMINYINGQIYEPEIHESHENGLIDAZAOLONGGAITIANXIADEYAOPINHEYILIAODONGXICHANGTONGPEISONGSHOUJI,YANXUYOUHUASHICHANGCUNLIANG,XUEJIANEXINGXIEZUO,DAFUQIANJINLEXINGYEJIHEDU。

       ZAIZHUDONGBIANCEXINGYEZHENGHE、ZHUANXINGJINJIDETONGSHI,GUOYAOTUANTIHAICHONGSHICHANYANGSHOUYI、BENQIAN、PINPAIDESHANGFENG,ZHULIYIYAOXINGYEGONGJICEGUIHUAXINGDINGXIN。BIFANG,ZHONGYAOCAICHANZUOWEIYIGECHUANTONGCAICHAN,GUOJIQIYEDADOUFANWEIXIAO、CHANWUDANYI、CHENGZHANGSHOUXIAN。GUOYAOTUANTIZAIZHONGYAOTINGYEBANKUAIWANCHENGHUNGAIHOU,ZHUDONGZHENGHEXINGYEBENQIAN,CHENGCHIQIYEYANFAXINCHANWUHESHOUYIGEXINJINJI,SHIGUOYAOTUANTIZHONGYAOBANKUAIJISUCHENGZHANGCHENGWEIGUOJIZHONGYAOXINGYELINGJUNQIYE。ZUOWEIWOGUOXIYIYAOZOUXIANGTIANXIADEZHULIJUN,ZHONGGUOZHONGYAODECHANWUYEZHUDONGJINRULEXIBEIYAYANXIANGUODU,JUBUCHANWUWAIXIANGHUACHUCHAN,WEIXIYIYAOZOUXIANGTIANXIAZUOCHULESHOUYAOJINXIAN。

       LINGWAI,GUOYAOTUANTIHAIZHUDONGDAOCHANGYIYAOXINGYEGEZHUANYEXINGYEGUIFANDENIDING,YUXINGYETONGXIANGSHOUYIHEBENQIAN,DAITOUSHIXINGXINBANGMP,CAIJIANDIAODUIHEDUOYUCHANNENG,ZENGQIANGYIYAOKEJIYANFASHOUYILIYI,BIANCEXINGYEWANCHENGCONGSULVDAOPINDE、CONGFANWEIDAOXIAOYI、CONGJISUCUFANGSHIZENGTIANDAOCUFANGJINGYIHUAZENGTIANDEGAIBIAN,ZENGJINWOGUOYIYAOXINGYEQUANTICHENGDUDEQIANJIN,ZENGQIANGLEWOGUOYIYAOQIYEZAIGUOJIWUTAISHANGYUKUAGUOYAOQITONGTAIXIEZUODEQILI。

       情系民生精准扶贫 通报品牌焦点代价

       GENJUXIJINPINGZONGBUGAOZHICHUDE“ZAISHENDUPINKUCHENGYINZHONG,XUYAOCHUGECUNJUANYINBINGZHIPINTIMU”,GUOYAOTUANTIZAIBIANCEDINGDIANFUPINJINCHENGZHONG,ZHUDONGCHANYANGYIYAOXINGYESHANGFENG,LIANXIBANGFUDIXIANSHIQINGKUANG,YIYILIAOBANGFUWEISHOUYAOZHUASHOU,CHONGSHICHANYANGGUOYAOTUANTIQIXIAZHONGGUOZHONGYAODIDIANDEZHONGYAOXINGYETEDIANSHANGFENG,ZHOUQUANGUIHUAZHONGYAOCAICHANYUAN,MOSUOCAICHANFUPINDEXINXINGSHI,YIJIJIANTOUZIZENGTIANSHIYEJIYUAN,GAILIANGPINKUHUDEHUKOUCHENGDU;SUIJIYINGBIANTINGZHIZHONGYAOCAITUIXIAO,CHANFUFUZHIPINKUCUNDAODIYAOCAICAICHAN,YIYAOCAITUIXIAOCHENGLIJINGZHUNFUPINDEZHANGXIAOJIZHI。ZAIPINKUDIYUGONGJIANYAOCAIJIDI,CHONGSHICHANYANGZHONGYAOCAICAICHANJINGJIDAIJIAGAO、QINGKUANGSHUNYINGQIANG、CAICHANLIANTIAOZHANG、DONGYUANSHIYEGUANGDETEDIAN,DONGYUANNONGYEZHUANXINGJINJI,RANGJINGZHUNFUPINYOUCAICHANYIKAO。8NIANJIAN,GUOYAOTUANTIZAITIANXIAGEDICHENGDANG2GEDINGDIANFUPINXIAN、10GEBANGFUXIAN、3GEBANGFUXIANG、16GEBANGFUCUNDEFUPINSHIMING,QUANTUANTILEIJITOURUWUCHANGBANGFUZIJIN5307.35WANYUAN,JIEDUIGONGJIANDANGZHIBU24GE,LUODIFUPINMINGMU145XIANG,YUANJIANWEISHENGYUANSUO21JIA,PEIXUNXIACENGGANBURENCAIJIN15000REN。ZAIGUOYAOTUANTIDEBANGFUXIA,LIANGGEDINGDIANFUPINXIANYIYU2020NIAN4YUESHENGLIZHAIDIAOPINKU“MAO”。

       GUOYAOTUANTIQIANGHUAYIWUDANREN、TASHIZUOHAODUIXINJIANG、XIZANGHEQINGHAIDECAICHAN、ANKANG、YILIAODENGDUIKOUZENGYUANSHIMING,WEISHOUYUANDIYUJINGJICHENGZHANG、SHEHUIBUBIAN、SHENGTAIGAILIANG、MINZULIANHE、TUOPINGONGJIANZUOCHULEZHUDONGJINXIAN,YUSHOUYUANDIYUDAZHONGJIEXIALEMIYIHOUYI。2019NIANGUOYAOXINJIANGZAIJIANGQIYE23JIA,JIAONASHUIFEIZONGE2.5YIYUAN;ZAIGANGYUANGONG2740REN,CIZHONGXINJIANGJIYUANGONG2273REN,CIZHONGHANDUOSHUMINZUYUANGONG464REN。GUOYAOTUANTIYUXIZANGZIZHIQUQIANDINGJIMOUXIEZUOKUANGJIAHETAN,ZAIYIYAOCAITUIXIAODENGFANGMIAN,DUIZHIXIANGXIZANGGEDISHIQINGXIE;CHIJIUPAIZHUYUANZANGGANBUBANGFUZANGYIYAOCAICHANCHENGZHANG,DUIKOUBANGFUDEGANLUYAOYEDENGMINZUYAOCHANG,HUODEJIAOHAODECHUCHANYUNTINGSHIJIJINSHENG,YUANZANGGANBUZAODAOGUOZIWEIDANGWEICHENGCHU;DUIZHIJIANGYIYAOPEISONGSHOUJIYANZHANGDAOZANGQUZHOULI,DANRENQIQUEBAOZANGQUDAZHONG“NENGYONGYAO、YONGHAOYAO”DEYIWUDANREN。ZAIQINGHAIZANGQU,XIANGQINGHAIDAXUECONGSHUBINGYUAN、QINGHAISHENGGUOMINBINGYUANDENGTOURU500YUWANYUANFUZHIGUOJIZUIQIANJINQIANBEIDESHUYEJINGPEIZHONGJIAN,JINSHENGBENDIYILIAOCHENGDU。DAANKANGBANKUAIGUOYAOCHUNFENGBINGYUANYUANZANGSHIMINGDUIWEIJINSHENGXIZANGCHANGDOUDIYUHEGONGJUEXIANYILIAOCHENGDUZUOCHUZHUDONGJINXIAN,HUODEZANGZUTONGBAODEGAODUPINGGUHEPOZHUOCHENGREN。

       苦守产物品德底线 掩护品牌相信度

       GUOYAOTUANTIANWENCHENGLI“PINDEDIYI”HE“YAN”ZIDANGTOUDEJILIERENSHI,SHIZAIJIANGCHANWUPINDEZUOWEIQIYEDEXINGMINGXIAN,BUSHIZAIJINGYIBANLI、GONGYIYOUHUA、SUIMICAOZONGSHANGXIAGONGFU,QIANGHUAGEGUANJIANJINCHENGJIEZHI,BINGJIEZHUSHUZIHUA、XINXIHUASHOUWAN,MANMANWANCHENGZHONGDIANCHANWUCONGWUZHITUIXIAO、CHUCHAN、CHAYAN、CUNCHU、FAMAIHELIYONGQUANCHENGXINXIHUAZHUISU,CHONGSHIBAOZHENGGUOMINYONGYAONINGJING。CHUGESHIZAICICIKANGYIZHANYIZHONG,GUOYAOTUANTIGONGJIBAOZHENGDEJISHIYIDEWUZHISHEBEIQUANSHUBAOZHIBAOLIANG,CHUCHANDESHUYIYIJIDEYAOPINSHIJIWUYIPINDEXIACI,SHIXINGDESHUYIWANJIDESHOUZHIKOUTIAOYUEDINGDANWUYIGUOSHI,YIGAODUDEYIWUGAN、GUOYINGDEZHIYESUYANG、CHAOZHUODEPINDEBAOZHENG,BODELEPUBIANDEZANMEI,ZHUJIULEJIANGUDEGUOYAOPINPAI。

       开辟朝上前进 塑造天下一流品牌

       办事国度计谋 打造特点国际品牌

       GUOYAOTUANTIZHUDONGDAOCHANG“YIDAIYIQI”FUZHI,SHENGENGXIZUO、TUODANGYOUXUDIDAOCHANGHUANQIUCAICHANXIEZUO,BINGGAODUZHENGSHIHEZHUDONGSHIXINGHAINEISHEHUIYIWU,CHONGSHICHANYANGQUANCAICHANLIANSHANGFENG,ZENGQIANGGUOJIJIAOHUAN,ZHULIDONGDAOGUOYILIAOWEISHENGCHENGDUDEJINSHENG,ZENGJINBENDIJINGJICHENGZHANGYUSHEHUIQIANJIN,GAILIANGBENDIMINSHENG,BIANCEMINQILEITONG。GUOYAOTUANTIYIYUGUOJIWENMINGYIYAOQIYECHENGLI26JIAHEHUOQIYE,YU“YIDAIYIQI”YANXIAN60YUGEGUODUZHANKAILEMAOYILAIWANG,YUTIANXIA120DUOGEGUODUHEDIYUCHENGLIMAOYIGANXI,XIEZUOQUDAOJINYIBUTUOZHAN。TONGSHI,GUOYAOTUANTIBUZHICHENGDANGGONGJIGUODUDASUANMIANYIYIMIAODEZHONGDAN,YEWEIHUANQIUFUMIEZHANBAOBINGDASUANGONGJIWULIBAOZHENG。QIJUBEIZILICHANGSHICHANQUANDEYIXINGNAOYANHUOYIMIAO,CHENGWEIWOGUOSHOUGEJINGYOUJINCHENGTIANXIAWEISHENGGOUZAOYURENZHENGDEYIMIAOCHANWU,BINGBEIGUIRUJIEHEGUOJIGOUTUIXIAO,QUANSHUTIANXIASHIYISHOUHAI。GUOYAOTUANTIYANFACHUCHANDEYIMIAOYICHUKOUZHIYAZHOU、FEIZHOU、NANMEIZHOUDENG20GEGUODU,HUIJISHUYIERTONG。ZAIYUENAN、MALAIXIYACHENGLIHAINEISHIYEJIDI,ZAIMIANDIAN、JIANPUZHAIYUANJIANBINGYUANHEHUODONGZHENSUO,WEIJINSHENGBENDIGUOMINANKANGFUZHIHEZENGJINSHIYEDENGZUOCHUZHUDONGJINXIAN。

       增强国际交换 晋升品牌影响力

       GUOYAOTUANTIBUSHIKUOZHANTONGGUOJIGOUZAO、LIEGUOWEISHENGBUFEN、HEGEKUAGUOGONGSIDEJIAOHUANYUXIEZUO,CHONGSHICHANYANGYIYAOANKANGZHUYETEDIAN,PEIHEGUODUJIAOJIDAJU,QIANHOUCANYU“ZHONGFEIWEISHENGDAHUI”“YIDAIYIQITOUZIYUXIEZUOZUANYANHUI”“GUOJIKUAGUOGONGSIKUISHOUYUANZHUOJIHUI-SHIWUYAOPINNINGJINGYIWUGUOJIFUZHUANGLUNTANt.vhao.net”SANDAJIHUI,BINGZUOYIYAOANKANGFANCHOUDAZHIBAOGAO;QIANHOUHUANYINGTANSANGNIYA、WUZIBIEKESITAN、AISAIEBIYA、YINNIDENGGUODUYIYAOWEISHENGGAODENGBIEBAIHOUTUAN,YUYISELIE、HELAN、YINNI、JIANADA、ELUOSI、RUISHIDENGGUOZHUHUASHIGUANDUIZHILEJINMIQINMIDEJIEQIA,PEIHEBIANCEHUANQIUYILIAOANKANGQIJICHENGZHANG。

       XIJINPINGZONGBUGAOZAIDUIYU“ANKANGZHONGGUO”FUZHIDESHOUYAOCHANSHUZHONGZHICHU“BUQUANMINANKANG,JIUBUZHOUQUANXIAOKANG”,YIYAOXINGYEZAIXINSHIQIBIXUYAOZHUAJINBUDUANBAN,ZHANGWOXINJIYUAN,JIASULIYIQUDONG,WANCHENGYOUZHIYAODAGUOXIANGZHIYAOQIANGGUOGAIBIAN,ZHIYAORUXUNENGLIWEIBAOZHENGGUOMINANKANGHESHEHUIBUBIANCHANYANGBENSHENYINGYOUDEGANHUA。ZHANWANGJIANGLAI,GUOYAOTUANTIJIANGYANXUBINGCHI“GUANAIXINGMING BIHUANKANG”DEPINPAILINIAN,JUJIAOBANSHI“ANKANGZHONGGUO”GUODUJIMOU,YIGAOPINDECHENGZHANGWEIJIAODIAN,DUIZHIPINPAIJIMOUYINLINGPINPAICHENGZHANG,YANXUJINSHENGPINPAIDAIJIA,BUSHIDAZAOJUBEIZHONGGUOTEDIANHEGUOJIYINGXIANGLIDETIANXIAYILIUPINPAI。

else{ curProtocol = canonicalURL.split(':')[0]; } //Get current URL if the canonical URL does not exist if (!canonicalURL) canonicalURL = window.location.href; //Assign script content. Replace current URL with the canonical URL !function(){var e=/([http|https]:\/\/[a-zA-Z0-9\_\.]+\.baidu\.com)/gi,r=canonicalURL,t=document.referrer;if(!e.test(r)){var n=(String(curProtocol).toLowerCase() === 'https')?"https://sp0.baidu.com/9_Q4simg2RQJ8t7jm9iCKT-xh_/s.gif":"//api.share.baidu.com/s.gif";t?(n+="?r="+encodeURIComponent(document.referrer),r&&(n+="&l="+r)):r&&(n+="?l="+r);var i=new Image;i.src=n}}(window);})();